
2013 competition entrant, Magriet Smit, shares some information with us about her business and why she decided to enter the competition.
Briefly describe your business and the industry you operate in?
Word4Word is a company that provides educational tutoring to school children and underprivileged children. Word4Word has two sub divisions:
Word4Word Reading Therapy Word4Word reading therapists are trained and equipped with our special Word4Word recipe: play therapy techniques combined with visual therapy techniques, perceptual techniques and a lot of love.
Word4Word Projects – Word4Word tutors are trained and equipped with the Word4Word Reading Programme to assist children at projects like soup kitchens, safe houses and children’s homes.
Where did the business concept originate from and when did you start your business?
While working in my ex-husband’s optometry practice, I noticed that a lot of children experienced difficulty while learning to read… more