2013 competition entrant, Richard Qonto, shares some information with us about his business and discusses why he decided to enter the competition this year.
Briefly describe your business and the industry you operate in?
Pendairies (Pty) Ltd is an authorised Parmalat distributor based in the Western Cape. My key business functions comprise of marketing and selling Parmalat products to retail outlets and wholesalers.
Where did the business concept originate from and when did you start your business?
After participating in the sales industry for 10 years, I noticed that although Parmalat dominated the dairy market nationally, the company had a weak position within the Western Cape. As a result of this I established Pendairies (Pty) Ltd in 2007 and became an authorised distributor for Parmalat within the region… more