Top tips for marketing your business in 2013

During an economic recession small and medium enterprises (SMEs) often adopt a survivalist mentality by focussing on cost cutting strategies that ensure short-term success but, ignore long-term prosperity. According to Gugu Mjadu, Executive Manager of Business Partners Limited, marketing tends to be one of the first spending areas to be cut when times are tough. […]

Only real entrepreneurs need apply

Making it in the tourism industry New tourism statistics paint quite a rosy picture of an industry that is under sever strain. The recession was bad news for most sectors, but the tourism industry was particularly hard hit as it depends on consumers spending what little money they have left. Fortunately for many, the industry […]

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